PRIVACY POLICY




Last Updated:   February 1st, 2016


Bookmark Your Life Inc. (“Bookmark,” “we,” “us,” or “our”) recognizes the importance of privacy to our customers and users of this website.  This Privacy Policy applies to the privacy practices of Bookmark, including on our website www.bookmark.com (“Website”), and sets out the manner in which Bookmark collects, uses, discloses and otherwise manages personal information.




COLLECTION AND USE OF PERSONAL INFORMATION


Bookmark is a website development and e-learning platform.  As part of our website development service offering, our customers may provide us with certain personal information for the purposes of performing services on their behalf (e.g. the sending of emails such welcome emails, registration emails, password resets and other notifications) in connection with their own websites.  We do not collect or use the personal information of our customers for any purpose other than to provide the services our customers’ request.  For details about the way in which individual websites hosted by Bookmark treat your personal information, please contact the website operator directly.


We may otherwise collect and use personal information when you:





DISCLOSURE OF PERSONAL INFORMATION


We will not disclose, trade, rent, sell or otherwise transfer personal information, without consent, except as otherwise set out herein.


Service Provider Arrangements: We may transfer (or otherwise make available) personal information to third parties who provide services on our behalf.  For example, we may use service providers to process payments, host our website and store information on our behalf.  Personal information may be maintained and processed by third party service providers in the US or Canada and may be accessed by the courts, law enforcement and national security authorities as required under the laws of those jurisdictions. Our service providers are given the information they need to perform their designated functions, and we do not authorize them to use or disclose personal information for their own marketing or other purposes. For more information about the way in which our service providers treat personal information, contact us as set out below.


Sale of Business:  We may transfer any information we have about you as an asset in connection with a merger or sale (including transfers made as part of insolvency or bankruptcy proceeding) involving all or part of Bookmark or as part of a corporate reorganization or other change in corporate control.


Legal: Bookmark and our Canadian, US and other service providers may provide personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required or permitted by applicable Canadian, US or other law.


We may also disclose personal information where necessary for the establishment, exercise or defence of legal claims and to investigate or prevent actual or suspected loss or harm to persons or property.




ADDITIONAL INFORMATION ABOUT OUR WEBSITE


Visiting our Website:  We collect the IP (Internet protocol) addresses of all visitors to our Website and other related information such as page requests, browser type, operating system and average time spent on our Website. We use this information to help us understand our Website activity, and to monitor and improve our Website. An example would be Google analytics which we utilize to Improve performance across all sites, apps, and offline marketing. Google’s analytics solutions can help you turn customer insights into action for your business. You can view Google privacy policy regarding analytics here: https://www.google.com/policies/privacy/


Cookies:  Our Website uses a technology called "cookies". A cookie is a tiny element of data that our Website sends to a user’s browser, which may then be stored on the user’s hard drive so that we can recognize the user when they return.  We use cookies to remember your account preferences and settings. You may set their browser to notify you when you receive a cookie or to not accept certain cookies. However, if you decide not to accept cookies from our Website, you may not be able to take advantage of all of the Website features.


Tracer Tags & Web Beacons:   Our Website may also use a technology called "tracer tags" or “Web Beacons”. This technology allows us to understand which pages you visit on our Website and which posts you view on our e-Learning platform and community forums. These tracer tags are used to help us optimize and tailor our Website for you and other future visitors to our Website.  


Third Party Links:  Our Website may contain links to other websites that Bookmark does not own or operate. Also, links to our Website may be featured on third party websites on which we advertise. Except as provided herein, we will not provide personal information to these third parties without consent.  We provide links to third party websites as a convenience to the user.  These links are not intended as an endorsement of or referral to the linked websites.  The linked websites have separate and independent privacy statements, notices and terms of use.  We do not have any control over such websites, and therefore we have no responsibility or liability for the manner in which the organizations that operate such linked websites may collect, use or disclose, secure and otherwise treat personal information.




SECURITY OF PERSONAL INFORMATION


We have implemented reasonable administrative, technical and physical safeguards in an effort to protect against unauthorized access, use, modification and disclosure of personal information in our custody and control.  




ACCESS TO PERSONAL INFORMATION


Individuals have the right to access, update, and correct inaccuracies in their personal information in our custody and control, subject to certain exceptions prescribed by law.  You may request access, updating and corrections of inaccuracies in personal information we have in our custody or control by emailing or writing to us at the contact information set out below.  We may request certain personal information for the purposes of verifying your identity.




CHANGES


This Privacy Policy may be updated periodically to reflect changes to our personal information practices.  The revised Privacy Policy will be posted on the website.




CONTACTING US


Please contact us at the address set out below if:




Bookmark Your Life Inc.
c/o Privacy Officer
171 East Liberty Street, Unit 260
Toronto, ON
M6K 3P6
info@bookmark.com





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