Facebook Marketing

Lectures

BEGINNER

Introduction
An interface overview
Introduction to facebook marketing
Understanding facebook's lingo
What is a facebook page

INTERMEDIATE

Developing a content marketing strategy
Targeting the right customers
Creating a facebook business page
Customising a facebook page
Adding administrators to your facebook business page
Integrating facebook with your website
Creating custom facebook tabs with html
E-commerce applications for your facebook business page
Building a community
Using facebook insights to track progress

EXPERT

Posting effective photos and text updates
Posting as a business page versus posting as a profile
Understanding facebook promotions
Understanding facebook adverts for increasing page likes
Understanding boost posts, promoted posts
Understanding facebook page promotions
Using qr codes to promote your facebook business page
Cross-promotions with other pages
Learning from successful businesses
Where to go from here