Customer insights refer to the understanding of your customer base that you derive from data. This includes information about their demographics, likes and dislikes, what motivates them, and how they behave. You need to know what your customers want to create content or products that they will love. That’s where market research comes in. With
Cross-promotion is a marketing strategy that involves sharing similar content to promote a business’s products or services simultaneously on more than one social media platform. In the past, it was laborious for businesses to find new customers and grow their customer base because they were only limited to marketing offline. But with social media marketing
I’m not sure if I’m ready to admit this, but there is a good chance that most of the content we consume in a day is from social media. Or even from a friend that saw something on social media. Or a friend of a friend… okay, I think you get the point. Social media
Do you remember the last time you went to a restaurant without a recommendation? If you’re like me, it’s probably been a while. The fact is, people want the best if they’re going to be spending their money, and the most reliable way to know how good something is if you haven’t tried it before
When it comes to online marketing, one of the most effective ways of promoting your brand is to get associated with the best influencers. Here's how.
An ultimate guide: 10 steps you can take right now to build a trusted personal brand on social media, plus 3 secret ingredients of social media success.
Make the most out of your social media followers by turning them into paying customers. Here are 7 effective ways to do that.
We talk a lot about how social media is a great tool for marketing your products online, but the simple truth is that product marketing is only a small part of any marketing strategy. Communicating your brand—now that’s the hard part! Social media marketers make the whole thing sound so easy, as if you simply
You can use social media strategically to make your small business look big and attract more customers. Here are some ways to do it.
Moneris is Canada’s largest
financial technology company that
specializes in payment processing.
