Online Business Marketing TipsOnline Business Strategies

How to Gain and Use Customer Insights

Customer insights refer to the understanding of your customer base that you derive from data. This includes information about their demographics, likes and dislikes, what motivates them, and how they behave.  You need to know what your customers want to create content or products that they will love. That’s where market research comes in.  With

Marketing and AdvertisementOnline Business Marketing TipsOnline Business StrategiesSocial Media Tips and Strategies

Cross-Promotion on Social Media (And 4 Tips to Do It Effectively!)

Cross-promotion is a marketing strategy that involves sharing similar content to promote a business’s products or services simultaneously on more than one social media platform.  In the past, it was laborious for businesses to find new customers and grow their customer base because they were only limited to marketing offline.  But with social media marketing

Social Media Tips and Strategies

Turning Bad into Good: How To Handle Bad Reviews

Do you remember the last time you went to a restaurant without a recommendation? If you’re like me, it’s probably been a while. The fact is, people want the best if they’re going to be spending their money, and the most reliable way to know how good something is if you haven’t tried it before

Social Media Tips and Strategies

Effective Ways to Communicate Your Brand With Social Media

We talk a lot about how social media is a great tool for marketing your products online, but the simple truth is that product marketing is only a small part of any marketing strategy. Communicating your brand—now that’s the hard part! Social media marketers make the whole thing sound so easy, as if you simply