Online Business Marketing TipsOnline Business Strategies

8 Money-Making Hobbies Transforming Small Businesses

It’s quite clear through the pandemic that many small businesses have started trending, leading to high demand. Most of these businesses started from hobbies that now the world cannot live without! Hobby by definition is simply a passion or activity done regularly in someone’s pastime. Hobbies typically start from an idea, something that interests you

Online Business Marketing TipsOnline Business Strategies

Upselling and Cross-Selling: Offer More to Your Customers

Two increasingly popular strategies to boost sales within your online business are the practice of Upselling and Cross-selling. Yet, many small businesses out there still are not fully sure what they are, or they may be under the impression that it’s a complicated strategy to implement with their website. Fortunately, that is not the case.

Online Business Strategies

Small Business vs. Big Challenges

First, we want to say kudos! If you’re here, there’s a good chance that means you’ve started a small business, which is incredible. We know this can be one of the most rewarding things you can do, and also quite terrifying. Growing a company can face a range of challenges. As a small business grows,

Online Business Strategies

Convert Visitors to Loyal Customers in 7 Simple Steps

When it comes to your website, there are many things you need to do to keep it relevant and thriving. You have already launched a great website, and maybe you have even seen significant spikes in traffic. But are these visitors converting into loyal customers? If not, what gives? You want your website traffic metrics

Online Business Strategies

Cart Abandonment Stops Here

It’s payday. You’re on your favourite site and you’ve built the perfect cart with all the stuff you want. *Bzzzzz*. Your phone rings and you’ve been distracted only for a quick moment, but that moment was long enough to have second thoughts. You decide to click exit, and before you know it, you’ve abandoned your

Online Business Strategies

Business as Unusual: Consumer Behaviour During the 2020 Holidays

2020 was a very different year, to put things kindly. It changed everything – especially consumer behaviour. And with changed behaviour comes changed shopping habits.  Just reflect on your year for a moment. Yes, you’re a business owner, but we’re all also customers to someone. What did you spend more (or less) money on this

Online Business Marketing Tips

Holiday Marketing and Promotions That Work in 2020

If you felt like Halloween 2020 didn’t feel like regular Halloween, you’re not alone. Less kids were trick-or-treating, less houses were decorated, and we’ve been snacking on more leftover candy than ever before. As we all know far too well, 2020 is very different. This year’s holiday season is likely to feel different too. So,

Online Business Marketing Tips

Sink or Swim: Your Guide to Successful Pandemic Holiday e-Commerce

2020 has been the year of the layoff. In Europe, England has just announced another national lockdown while France, Germany, Belgium, and Ireland have shut down large portions of their societies. Meaning e-Commerce businesses are now in demand more than ever. All business owners need to be on high alert, because as worldwide COVID-19 cases