Online Business StrategiesWeb Design Tips and Tricks

How to Stop Cart Abandonment: Advice for Online Store Owners

[Reposted and Updated for 2022] Cart abandonment (CA) is when a customer makes a cart or even starts a check out process for an online order but quits the process before completing the purchase.  There are a ton of reasons why some people may abandon a shopping cart. They could have been adding up multiple

Inspiration and Motivation

Bookmark’s Year in Review: A Message From Our Founder

Hello Everyone, this is David Kosmayer, Founder and CEO of Bookmark. First and foremost, I’d like to wish you all a happy new year, and I hope you had a successful and productive 2021. Make no doubt about it, last year was filled with ups and downs, especially in the world of websites and online stores.

Online Business Marketing TipsOnline Business Strategies

Upselling and Cross-Selling: Offer More to Your Customers

Two increasingly popular strategies to boost sales within your online business are the practice of Upselling and Cross-selling. Yet, many small businesses out there still are not fully sure what they are, or they may be under the impression that it’s a complicated strategy to implement with their website. Fortunately, that is not the case.

Online Business Strategies

Six Key Strategies to Boost Your Online Sales

We all understand that setting up a website is crucial for any business in 2021. However, if you want to generate sales, setting up a website is sadly not enough. Running your own ecommerce site is quite challenging when first starting. The entire point of an ecommerce store is to make sales and boost revenue.

Inspiration and MotivationMarketing and AdvertisementOnline Business Marketing TipsOnline Business StrategiesSocial Media Tips and Strategies

Goals & Plans for Every Startup Founder

Unfortunately, there is no magic manual for starting a new business. I know, if only there was, right? And there’s no such thing as overnight success stories… that’s all hidden hard work. And no, we are not trying to scare you away from becoming a startup founder. We just want to make sure you know

Online Business Strategies

Spruce Up Your Website With Holiday Cheer

Are you feeling less holiday cheer this year? It’s okay, a lot of us are. 2020 has been a wreck and taken a toll on a lot of people’s mental health. Now that the weather is colder people are stuck inside and looking to find happiness wherever it can be found. Stress shopping and gift

Online Business Strategies

Building The Backbone of Your Business: Customer Service and Support

Did you know your business’s biggest money maker is not actually your most popular product? It is often overlooked, but every online business’s primary product is and always will be their customer service and support.  Your reputation is everything. One poor customer experience can result in the loss of sales, a negative online review, and

Online Business Strategies

Ship Like Santa: Your Guide to 2020 Holiday Shipping and Delivery

Make your list and check it twice, because it’s been a record breaking year for online sales. So this holiday season should be record breaking for your online store’s sales too. With the hit to in-store shopping this year, chances are you’re going to have a bunch of new customers on your site. It’s really

Online Business Strategies

5 Must-Know Tips for Black Friday and Cyber Monday 2020 

Black Friday and Cyber Monday are only weeks away. The scary part about that fact is, the process of preparing for Black Friday and Cyber Monday can also take weeks. But don’t worry! We’re here to help. Chances are, 2020 will absolutely blow previous records of online sales away. A couple of reasons for that

Online Business Marketing Tips

Sink or Swim: Your Guide to Successful Pandemic Holiday e-Commerce

2020 has been the year of the layoff. In Europe, England has just announced another national lockdown while France, Germany, Belgium, and Ireland have shut down large portions of their societies. Meaning e-Commerce businesses are now in demand more than ever. All business owners need to be on high alert, because as worldwide COVID-19 cases