2020 was a very different year, to put things kindly. It changed everything – especially consumer behaviour. And with changed behaviour comes changed shopping habits. Just reflect on your year for a moment. Yes, you’re a business owner, but we’re all also customers to someone. What did you spend more (or less) money on this
If you felt like Halloween 2020 didn’t feel like regular Halloween, you’re not alone. Less kids were trick-or-treating, less houses were decorated, and we’ve been snacking on more leftover candy than ever before. As we all know far too well, 2020 is very different. This year’s holiday season is likely to feel different too. So,
An ultimate guide: 10 steps you can take right now to build a trusted personal brand on social media, plus 3 secret ingredients of social media success.
It can be difficult to stay updated on the latest trends nowadays. Here, then, are the top trends this year in digital marketing for small businesses.
As a small business, you need to nail your sales process, especially prospecting. Here's how to get the most out of your time with outbound prospecting.
As a small business owner, take website promotion seriously. Here are seven effective ways to do so, including content marketing and making videos.
In today’s highly competitive landscape, business owners need to create a website, write high-quality content, and post content regularly. These elements are essential to building your brand’s foundation and setting up a strong marketing strategy. But to what end? You want to keep your brand on your target market’s radar so you can grow your website’s
Website promotion can be tricky. It can get expensive if your strategy is not well thought out. Here are 7 steps to help you market your website for less.