How Color Effects the Perception of Your Website
You create a website, write high-quality content, and post content regularly. All of this is needed in today’s landscape. And as far as marketing goes, these elements are essential to building your brand’s foundation. But to what end? You want to keep your brand on your target market’s radar so you can grow your website’s
Turning Bad into Good: How To Handle Bad Reviews
Do you remember the last time you went to a restaurant without a recommendation? If you’re like me, it has probably been a while. The fact is, its close to impossible to know how good something is if you haven’t tried it before. So you want advice from someone who has already had that experience.
Effective Ways to Communicate Your Brand With Social Media
We talk a lot about marketing products on social media, but the simple truth is, social media marketing is just half the battle. Communicating your brand… now that’s the hard part! Everyone makes the whole thing sound so easy, where you just need to come up with an alluring brand name and logo, create a
The Ultimate Guide to Advertising on Instagram
The business world is a highly competitive space. And, as a business owner, you have to keep thinking of new ways to put your business out there. And there’s no better way to do so than by using social media. Now, I know what you’re thinking: why reinvent the wheel when my marketing strategies have
The No-Brainer’s Guide to Call-to-Actions
Do you remember when you subscribed to an unplanned product and service? The countless times you downloaded Dropbox, Spotify or even Evernote? Perhaps you even signed up for an online class! You signed up for each of these products as a result of an effective call-to-action (CTA)! And that’s basically all that matters as far
Simple SEO Checklist for Your New Website
Do you have your website ready, and are on the verge of hitting the big red launch button? Do you desperately need an exact, step-by-step search engine optimization (SEO) checklist to use before going live? If that’s you, you’re going to love this post. Here, we’ll discuss a direct process that will drive more traffic
How to Tell if Your Homepage Sucks
You switch on your laptop, get started, open your Internet browser and then search for what you need… only to find the site you land on is too slow or confusing. You move on to the next site. According to Google, a great website is one that people visit, recommend, and share. Google uses factors
The Five Step Formula To Instagram Engagement
Instagram is today one of the fastest growing social networks in the world. Between 2014 and 2017, the number of daily active users has grown from 200 million to 500 million. The time spent on Instagram too has been growing at a rate of nearly 80 percent each year. While these impressive numbers present a
How to Find the Best Influencers to Promote Your Brand
When it comes to online marketing, one of the most effective ways of promoting your brand is to get associated with the best influencers. Here's how.
Need Extra Cash? Learn How You Can Make Money from Home Today
Working from home is a big allure for many people across the world these days. Waking up in the comforts of your own home, heading to your favorite spot and being able to run a business that generates you a steady income. Whether it’s full time or part time more and more people are finding
