Social Media

The Ultimate Guide to Advertising on Instagram

The business world is a highly competitive space. And, as a business owner, you have to keep thinking of new ways to put your business out there.  And there’s no better way to do so than by using social media. Now, I know what you’re thinking: why reinvent the wheel when my marketing strategies have

Web Design

The No-Brainer’s Guide to Call-to-Actions

Do you remember when you subscribed to an unplanned product and service? The countless times you downloaded Dropbox, Spotify or even Evernote?  Perhaps you even signed up for an online class! You signed up for each of these products as a result of an effective call-to-action (CTA)! And that’s basically all that matters as far

Small Business Marketing Tips

Simple SEO Checklist for Your New Website

Do you have your website ready, and are on the verge of hitting the big red launch button? Do you desperately need an exact, step-by-step search engine optimization (SEO) checklist to use before going live? If that’s you, you’re going to love this post. Here, we’ll discuss a direct process that will drive more traffic

Homepage-Sucks
Web Design

How to Tell if Your Homepage Sucks

You switch on your laptop, get started, open your Internet browser and then search for what you need… only to find the site you land on is too slow or confusing. You move on to the next site. According to Google, a great website is one that people visit, recommend, and share. Google uses factors

Small Business Marketing Tips

The Five Step Formula To Instagram Engagement

Instagram is today one of the fastest growing social networks in the world. Between 2014 and 2017, the number of daily active users has grown from 200 million to 500 million. The time spent on Instagram too has been growing at a rate of nearly 80 percent each year. While these impressive numbers present a

Infographic: 7 Top Web Design Trends in 2017
Web Design

Need Extra Cash? Learn How You Can Make Money from Home Today

Working from home is a big allure for many people across the world these days.  Waking up in the comforts of your own home, heading to your favorite spot and being able to run a business that generates you a steady income.  Whether it’s full time or part time more and more people are finding

Small Business Marketing Tips

Things Your Video Marketing Strategy Must Include

You need every edge and tool you can find to beat out the competition. This means marketing, promotion and good products (or services). And one of the most popular and interesting strategies today is video marketing. Now, you may ask yourself what video marketing actually is. Simply put, video marketing is promoting your business by

Small Business Laptop
Small Business Marketing Tips

How To Successfully Market Your Small Business In 5 Easy Steps

Small business marketing has come a long way in the past years. Gone are the days of print ads and word-of-mouth. Now it’s all about how you can reach the most customers on a limited budget. You don’t need to be a big business to invest in your marketing. Successful marketing is about so much

Cyber Security
Small Business Tips and Strategies

The Best Cybersecurity Practices for Your Small Business

Running a business can’t be imagined without the help of the latest technologies. However, all these automation platforms, all kinds of programs, and unlimited cloud storage plans come with a downside – cyber insecurity and various system vulnerabilities exploited by hackers and cybercriminals. Many small business owners don’t take these threats seriously because they believe